Michelangelo Reseller Program

Your expertise.
Their website.
Your recurring revenue.

Build AI agents once. License them to clients at any price you set. Keep every dollar of margin.

Start for $100/mo → See the math ↓

Builders are earning $500–$2,000/mo in recurring revenue from a single AI agent.


How it works

Three steps from expertise
to recurring revenue

No AI engineering required. If you know your industry, you have everything you need.

1

Build your agent

Use the Domain Pack Builder to create an AI agent trained on your industry expertise. Define the topic, approve sources, generate starter prompts. Your knowledge, packaged as AI.

2

Add your clients

Register each client's website domain in your Michelangelo dashboard. Each client gets a unique embed snippet — one script tag they paste into their site. That's it.

3

Collect recurring revenue

Set your own price. Bill clients monthly. Michelangelo is invisible to your end clients — they see your agent, your name. You keep every dollar above your $100/mo plan cost.


Revenue Calculator

Run the numbers yourself

Drag the sliders to see your potential profit at any price point and client count.

Number of clients 10
Your monthly price per client $29
Monthly Revenue
$290
Your Cost
$100/mo
Monthly Profit
$190
Annual Profit
$2,280

Real-world examples

What resellers are building

Domain experts in every field are turning their knowledge into a product.

📋

Insurance Trainer

An insurance coach built a licensing exam prep agent. Sells it to 12 training schools at $39/mo. The agent answers questions about state-specific exam material 24/7.

12 schools × $39 = $468/mo  ·  Net profit: $368/mo
🏠

Real Estate Educator

Built a buyer's guide agent trained on local market conditions, financing basics, and the step-by-step purchase process. Licensed to 20 RE brokerages.

20 brokerages × $25 = $500/mo  ·  Net profit: $400/mo
💻

IT Consultant

An IT support desk agent trained on common SMB issues — network setup, printer troubleshooting, software FAQs. Licensed to 8 small business clients.

8 clients × $49 = $392/mo  ·  Net profit: $292/mo

White-label experience

What your clients see

Your clients experience a seamless, branded AI on their own website.

Your clients see YOUR agent on THEIR website.
Michelangelo is never mentioned.

You control the branding, the pricing, and the relationship. Your agent name. Your pricing conversation. Your ongoing value to the client.

Custom agent name & topic
White-label experience
You set the price
Instant access revocation
Per-client usage monitoring
No Michelangelo branding

Pricing

One plan built for resellers

Everything you need to build, license, and manage AI agents for clients.

Most Popular for Resellers
Builder
$100/mo
Build custom AI agents and license them to up to 10 client domains.
  • 10 client domains (white-label embed)
  • 10,000 conversations/month
  • Domain Pack Builder access
  • Client Manager dashboard
  • Per-client usage monitoring
  • Unique embed snippet per client
  • AI source research engine
  • Source approval workflow
  • +1 agent slot per shared agent (bonus)
Start Reselling

Need more than 10 clients or 10,000 conversations? See all plans →


Questions

Frequently asked

Everything you need to know before you start.

No. The widget appears on their site under your agent's name with no Michelangelo branding visible to end users. The embed script is served from michelangelo.run, but this is invisible to website visitors — they only see the chat interface with the name you chose.
Charge anything you like — $20, $100, $500 or more. Your price, your margin. Michelangelo charges you a flat $100/mo for the Builder plan regardless of how many clients you have (up to 10) or what you charge them. Every dollar above $100 is yours.
The widget shows a graceful message to end users letting them know the assistant is temporarily unavailable. You'll receive a notification. To increase capacity, upgrade to the Studio plan which includes 25,000 conversations/month — or contact us for a custom limit.
Yes. Your Michelangelo portal has a Clients tab where you add domains, generate unique embed snippets, monitor conversation usage per client, and instantly revoke access if a client churns. Everything in one place.

Ready to turn your expertise
into recurring revenue?

Get started with the Builder plan — $100/mo. Cancel anytime.

Start Reselling →